AI governance · Strategy · Literacy
ACT AI NOW is the European advisory that turns AI regulation into governance, trust and competitive advantage — for boards, enterprises and institutions.
Independent · Senior-led · Regulator-fluent
520+
Workshops & leadership keynotes
200+
AI projects delivered
2,000+
Companies represented in the EU AI Act process
A recognised authority on the EU AI Act
Led by Jeannette Gorzala — who helped shape the Act and now advises on how it is applied.
The EU AI Act timeline
The milestones mark when each specific block of EU AI Act obligations begins to apply. Horizontal requirements apply continuously. Hover any milestone or service for detail.
2 Feb 2025 · Art 4
AI Literacy
Providers and deployers must ensure sufficient AI literacy across staff. In force since Feb 2025.
2 Feb 2025 · Art 5
Prohibited AI
A hard ban on unacceptable-risk uses such as social scoring and manipulative systems.
2 Aug 2025 · Art 53
GPAI Requirements
GPAI model providers must supply documentation, respect copyright and publish data summaries.
2 Aug 2026 · Art 50
Transparency
People must be told when they deal with AI, and AI content must be clearly labelled.
2 Dec 2027 · Annex III
High Risk — Sensitive Areas
Hiring, credit and biometric systems need conformity assessment, a FRIA and human oversight.
2 Aug 2028 · Annex I
High Risk — Regulated Products
High-risk duties extend to AI in regulated products like machinery and medical devices.
AI strategy & CEO readiness
Leadership must own AI risk from the outset and keep deciding as rules and technology evolve.
AI literacy & enablement
Required since February 2025 — the foundation every other obligation builds on.
AI governance building
The framework that operationalises every deadline — and takes time to embed, depending on the size and complexity of the organisation.
What we do
We are AI governance architects. Strategy, literacy, roles and processes run as always-on layers — and governance is where it all comes together.
CORE · GOVERNANCE
The operating system for sustainably successful AI implementation: policies, roles, risk processes, documentation and oversight — embedded into how your organisation actually works, so you build it once and own it.
DIAGNOSTIC
Inventory, risk-classify and gap-assess your AI systems. A board-ready roadmap in weeks.
FRONT DOOR
Article 4 is already in force. Role-based training that satisfies the obligation and lifts capability.
UPWARD
Help leadership govern AI as a strategic asset — risk appetite, accountability and where AI creates real value.
USE CASE
Assessment of individual use cases under the EU AI Act and definition of concrete implementation requirements.
RESEARCH
Support for research projects implementing trustworthy AI principles and the EU AI Act's implications in practice.
Our framework · Art. 50 transparency
CLEAR is a governance framework for transparency in AI-generated content, conversational systems and autonomous workflows — developed in the context of Europe's emerging AI transparency requirements, in particular Article 50 of the EU AI Act.
Conversational Transparency
Labelling
Embedded Watermarking
Accountability
Regulatory Readiness
Who leads the work
Lawyer and one of Europe's most cited voices on the AI Act — she represented 2,000+ AI companies through its legislative process and advises on how the rules are applied, translating regulation into governance that holds up in the boardroom and before a regulator.
How we work
As AI governance architects, our job is to build a governance framework for your organisation with you. Once defined, clear adoption processes become a competitive advantage — letting you drive AI adoption in a standardised, fast and regulatorily sound way, instead of drowning in bureaucracy and regulatory burden.
We embed a framework your team runs without us — an asset, not a dependency you keep paying to maintain.
Clear rules let you ship AI with confidence instead of stalling in endless review.
Effort follows risk. Low-risk tools stay fast; only the high-risk ones get full rigour.
Our job is to help you say yes safely — not to be the brake on every idea.
Advice from people who helped shape and now interpret the Act. Board-ready, plain-language.
The promise
Sort it out once. Move fast. Drive innovation and efficiency.
How an engagement runs
Assess
Inventory, classify, find the gaps.
Design
Build the framework and controls.
Embed
Train, document, make it run.
Operate
You own a framework and navigate independently.
Start the conversation
Share your challenges, or what you're currently working on — we'll come back within two business days with a useful next step, and we're glad to find a time to talk.
“We expected a compliance burden. What we got was a governance framework our own team now runs — and the confidence to move faster on AI, not slower.”
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